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How C-Stores Can Thrive in the Age of Instant Gratification
C-stores have new opportunities to satisfy consumer preferences as society shifts toward an on-demand economy. With Amazon providing 2-hour home delivery and online ordering/direct delivery from Uber Eats and Grub Hub, convenience stores should consider new services to satisfy the immediate needs of customers. Today, mobile apps provide the ideal platform to deliver targeted digital marketing programs and curbside delivery to deliver new experiences and accelerate sales growth.
Broadcast date: Tue, May 15, 2018
Brighter Strategies Through Signage
Signage is an effective means convenience store operators can utilize to get their message across to their customers. Today’s savvy shopper is not only drawn to custom store interiors and unique product presentations, but seek a fuller shopping experience. Effective signage solutions provide convenience stores the opportunity to interact with customers in a modern and practical way. Also, accurate and attractive product signs deliver the information your shoppers need.
Broadcast date: Wed, April 4, 2018